Robert Boyar
  • Male
  • Houston, TX
  • United States
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Profile Information

How did you hear about this site InHouston?
From Billie Baty. I had just moved to Houston in March 2009 (from Connecticut)
managmenent consulting, marketing
Niche (Services/Products your company provides:)
I am an innovative strategist -- marrying strategy, marketing, creativity, and highly interactive people skills.

Over the past 25+ years, I have worked for over 100 of the Fortune 500 companies, as well as for numerous startups, consulting firms, think tanks, and other engaging organizations. I have helped core teams create billion-dollar businesses for companies like Procter & Gamble, Kraft, WellPoint and Apple. I have created and launched multimillion dollar market research programs, as well as built and delivered numerous service offerings for blue-chip consulting, research, communication, and marketing firms.

My expertise and typical project activities broadly fall into two categories:
• Strategic marketing
• Market and stakeholder research
• New product development
• Branding, positioning

• Cross-discipline team synergizing
• Team actualization,
• Problem solving
• Strategic business planning

My background includes: executive marketing positions at Procter & Gamble and FCB (advertising); psychology and change management expertise at SRI International, a strategic think tank, and Harvard; creative and group process expertise from leading organizations and individuals; as well as creative and venture development consulting with traditional and leading edge firms. I have a BBS from the University of Michigan, with additional studies at Harvard University. I have working knowledge of triple bottom line (sustainability) dynamics.

Selected Highlights
• Developed the Basis For Interest recommendation to create P&G’s Bounce fabric softener
• Facilitated core teams in creation and expansion of Kraft’s Lunchables
• Facilitated cross-discipline teams in design of Apple’s first tablet computer
• Created and launched Stanford Research Institute's multimillion dollar marketing research program, VALS
• Facilitated founding team in creation of WellPoint
• Facilitated new CEO management integration at Perdue Farms
• Facilitated and led business and cultural change projects throughout NYNEX/Verizon
About Me:
Being born on the front edge of the baby boom. I have ridden major waves, created a few, and been in the right place at the right time...

I became aware of caring and spiritual principals in business almost 30 years ago (at the Stanford Research Institute think tank in Menlo Park, California) .

Thanks for reading.
City, State
Houston TX
Area of Houston
Open Networker?
yes, no
Servant Leader, Give It First Networker?
Have Attended Live InHouston Netweaving Events (ever):
yes, going to the next one
Perfect Client
intelligent being who is working to make a difference improving people's lives. He/she has $$ and a podium to affect change.
Target Market(s)
Global 1000 corporations, NGO's, and leading edge organizations that require better and faster results

Comment Wall (14 comments)

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At 10:30am on November 14, 2010, Jennifer Fisher said…
Happy Birthday, and may all the wishes and dreams you dream today turn to reality.
At 1:33am on November 14, 2010, Lea-Ann Gee said…
Happy birthday!!
At 6:52pm on November 13, 2010, Dianne Gilbert said…
Happy Birthday Robert! Hope your day is a great celebration of you life and future!
At 10:05am on November 13, 2010, Jennifer Fisher said…
Happy Birthday, and may all the wishes and dreams you dream today turn to reality.
At 9:35am on July 28, 2010, Tameka White said…

Sell music itunesQuantcast
At 12:46pm on November 19, 2009, Lea-Ann Gee said…
How was it?
At 12:48pm on November 14, 2009, Jennifer Fisher said…
Happy Birthday. May it be filled with joy, laughter, good friends and good wishes.
At 10:29am on November 13, 2009, Lea-Ann Gee said…
Have a great birthday!!!
At 11:21am on May 26, 2009, Bille Baty said…
I'm back. Let's see if we can get together this week. Email me

bb AT billeblueDOTcom
At 12:43pm on May 24, 2009, John Lee said…
Hi Robert! Welcome to Houston. I'm from Northwest Houston so if you need to know where something is or your way around, let me know. Have a great day!


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